18 January 2022
Colour as a representation of knowledge, awareness and determination. Colour as an expression of feelings and moods, but also as a personal statement, what each of us can show without compromise. Colour as the heart and soul of the new Blackfin eyewear collection, where titanium is accented by vivid tones and bright shades. All this is COLOURSCAPE, the 2022 communication campaign.
In the images taken by Giovanni De Sandre’s Studio GDS, COLOURSCAPE highlights the contrast between the whiteness of the location, a marble quarry, and the chromatic brilliance of the panels present in the shots, whose colours recall the dominant shades of the glasses. A familiar but at the same time impersonal place where the models move with elegance in a continuum with the surrounding environment.
But the quarry tells more than one story: it is the place where, for millennia, stone has been worked with sacrifice to create something beautiful and unique, just like the Blackfin collections, created thanks to the technical skill and artistic vocation by generations of men and women who, through passion, have turned production into an art. And while the marble works have handed down Italian excellence for centuries, Blackfin products take the beauty of the most authentic Made in Italy around the world.
Discover the new Lookbook.